TuneIn Real Radio
— DIRECTOR OF PHOTOGRAPHY & BRAND —
The new TuneIn launched with hundreds of content partners, such as CNN, CBS Radio, ESPN Radio,
The Wall Street Journal, and NPR. The campaign Real Radio came to life by using key influencers to
drive the idea that radio is truly human. Through the span of a few weeks, myself and another
videographer set out to gather original content needed to execute the campaign.
Real Radio Campaign
— DESIGN —
Broadcasters and artists like Stephen A. Smith, Ryan Ruocco, Pusha T, Funkmaster Flex were just some of the few
key influencers early on. This direction helped create the up-to-date brand identity TuneIn has today.
